Strolling through the historic market street in Rapperswil, you'll come across a place that's more than just a shop. Behind the simple facade lies a world that invites you to linger – a carefully curated lifestyle destination that embodies the spirit of travel and the pursuit of conscious living. Here, in the heart of the old town, ALPA Concept has found its home. A space that showcases not just home accessories, but an attitude: the conviction that beautiful design can go hand in hand with social responsibility.
The founders of ALPA Concept lived and traveled in various countries for many years and what began with a few carefully chosen objects collected during their travels, slowly evolved into a vision, creating a place that captures the essence of these encounters—a careful selection of independent local and international brands. Each piece tells a story, each collection reflects a fascination with foreign cultures. But ALPA Concept is about more than just aesthetics. The philosophy is deeply rooted in a people-centered approach: supporting female entrepreneurs who use their knowledge and resources to provide other women with jobs, education, and training. Fair wages, safe working conditions, and the chance for a selfdetermined life—these are the invisible values that accompany every product.
A range that shows character
The selection under the label «ALPA Concept @ Marktgasse 17» Every piece is selected not only for its beauty, but for the story behind its making — prioritising craftsmanship, objects with cultural stories and ethical production over fast consumption. Many of the collections come from female-led entrepreneurs and independent artisans whose work supports local communities and traditional craftsmanship.
From simple terracotta vases to colourful materials from faraway lands, the collection combines beauty with practicality. The accessories are particularly eye-catching: ceramics with a handcrafted touch, baskets made from sustainable materials, and hand block-printed table covers with timeless patterns and effortless elegance. Anyone looking for a unique gift or a special accent for their home will find it here. The curators emphasise timeless forms and natural materials that create a nice, inviting atmosphere—perfectly in line with a conscious living style that tells stories.
More than a shop—a meeting place for like-minded people
ALPA Concept sees itself not just as a retail space, but as a meeting place. The founders regularly host events that foster exchange about design, sustainability, and female entrepreneurship. Even when the events take a seasonal break, the door remains open to everyone seeking inspiration. The shop at Marktgasse 17 invites you to pause, browse, and visitors often leave not only with an object, but with a renewed appreciation for slower, more intentional living. Opening hours are intentionally kept short— allowing for personal consultations and genuine encounters. Adjusted hours apply during school holidays; these can be order on the website or via Instagram.
A place that lasts
ALPA Concept offers something quieter: objects chosen with intention, stories worth sharing, and a space that reminds us that beauty and responsibility can belong together making this place a beacon in the Swiss lifestyle scene. Those who embrace it will discover not only beautiful things, but also a community of people who want to make the world a better place with their purchases. A visit to Marktgasse is worthwhile – whether for a new favourite piece or simply for the comforting certainty that style and purpose don't have to be mutually exclusive.
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